In this global economy, logistics play a key role in driving business competitiveness.

Within the transport sector, road haulage is of strategic importance: flexible, fast and competitive, unsurprisingly it accounts for more than 95% of domestic goods movements.

Today the truck industry is facing new challenges: environmental impact, increasing fuel prices, road safety, regulations – these all demand constant modernising of equipment and vehicles, coupled with the use of fast-evolving leading-edge technology.

SOLUTRANS MEDITERRANEE 2011: The innovation show for the entire truck industry


SOLUTRANS MEDITERRANEE: a unique offer for the entire industry

SOLUTRANS MEDITERRANEE is the only exhibition in the whole Mediterranean Area dedicated to all actors in the truck and public transports industry.

• LCV and HGV bodybuilders • LCV and HGV manufacturers • Semi-trailer and trailer manufacturers • Bodywork and vehicle equipment manufacturerss • Trade organisations Consult all business categories concerned :

• Workshop equipment, products and consumables • Bodywork repairers • Tyres • Distribution, after sales networks • IT, consultancy and services

SOLUTRANS MEDITERRANEE 2011 in brief:

• The tried-and-tested formula of SOLUTRANS Lyon, the world-famous truck industry show
• Over 15,000 sqm of exhibition space
• A comprehensive offer covering every aspect of the truck industry
• A large number of exhibitors from the Mediterranean rim
• Visitors from all over the world
• Innovative promotional tools


WHY MOROCCO?

The FFC French Bodywork Federation, organizer of the world famous truck industry show: SOLUTRANS LYON is going international. Thanks to the great support of its Moroccan counterpart the GPLC, the FFC chose to develop an international version of their show in Morocco.

The choice of Morocco is justified by its location that allows this event to become a platform for the sector in the Mediterranean region.

Indeed, Morocco has active partnerships with Europe but also with the MENA region and the rest of the African continent. The country has also developed a very successful automobile industry.

Despite the global decrease that has affected the trucks sales numbers in Morocco and internationally, there are very promising perspectives for this sector in the country. The many economical reforms and infrastructural projects that Morocco embarked on create a climate of economical dynamism that is very promising.

Besides, a whole strategic plan for development of the logistics sector is being implemented and most of the operators of this sector are encouraged to update their equipment to ensure a better service and competitiveness.

One of the main measures initiated by the government in that area is a “Scrappage incentive” to push towards a quicker renewal of the truck fleet. This measure has been prolonged for the 2011-2013 period.